Build, Distribute and Promote
Make great apps even better
Learn how Facebook helps you build immersive social apps and get more installs.
BuildLogin with Facebook
Login with Facebook lets people sign into your app with their
Facebook identity. If they already signed into Facebook iOS app, they
don’t have to reenter their username and password.
Login with Facebook also helps people find your app on Facebook.
Apps that implement Facebook Login show up in bookmarks and search
results. Read our guide for details.
iOS 6 integration
After iOS 6 launches to the public, the SDK will automatically
use the native Facebook
Login in iOS6 when available. Just enable Login
with Facebook and the SDK
will ensure your apps work seamlessly on all
iOS versions 4.0 and later.
Permissions
When a user authenticates your app, by default, your app gets the
ability to read only the user's basic information. If you want to read
additional data or publish data back to Facebook, you need to request
additional permissions.
These fall into the following groups:
- Basic Information (no permissions)
- User and Friend Permissions
- Extended Permissions
- Open Graph Permissions
- Page Permissions
For more on how to request these permissions from a user, please
read our authentication documentation.
At Facebook’s core is the social graph: people and the
connections they have to things they care about. Historically, Facebook
has managed and expanded this graph over time with new products, like
photos and places. In 2010, we extended the social graph with the Open
Graph to include websites and pages people like throughout the web. The
Open Graph also includes custom actions and objects from apps, and
allows these apps to integrate deeply into the Facebook experience.
The Facebook Graph API
presents a simple, consistent view of the Facebook social graph,
uniformly representing objects in the graph (ex: people, photos, events
and pages) and the connections between them (ex: friend relationships,
shared content and photo tags).
Start integrating Open Graph into your app.
Built-in iOS Native UI
The SDK update includes a variety of native
user interface components for common functions. You can drop them into
your apps instead of building each one from scratch. This gives you a
fast, consistent way to build:
- User profile picture control: display a user’s profile picture.
- Place picker: allows users to query Facebook Places database to find nearby options and check-in.
- Friend picker: with single and multi-selection options, enables users to easily select friends. Supports filtering friends by device type and application authorization status.
- Login View: allows straightforward login flow for users logging into your app.
Distribute
A great benefit of integrating with Facebook is the potential reach you have when people share content from your app with their friends — over 500 million monthly active users. Facebook provides several growth channels designed to help high-quality apps grow tremendously.News Feed
News Feed appears as soon as people log into
Facebook, making it core to the Facebook experience. You can publish
content to the stream with Open Graph objects and native UI controls.
Timeline
Timeline represents a user’s identity on Facebook. A user’s timeline
highlights the most important life moments and apps are a part of
that. After a user adds your app to their timeline, app activity is
shared on Facebook with Open Graph. In the same way standard activities
appear on a user’s timeline, a user's app activity shows up
as reports
and aggregations
that are part of their personal history and identity on Facebook. This
makes your app a key part of the user's experience on Facebook.
Requests and Invites
Requests and Invites are direct communication channels between
two people. Requests are always private and can only be seen by the
recipient. Requests generate notifications on a user’s device.
Sending
Receiving
Automatic Channels
To drive more traffic to your apps, we also enable some
distribution automatically as people use your applications. Each of
these automatic channels is designed to help engage users and surface
the best content for each user. These include:
Bookmarks: Bookmarks let
people easily get to your app from within Facebook. If your app has a
Mobile Web URL set, a bookmark appears within the navigation of
Facebook’s iOS app and m.facebook.com. We provide bookmarks to iOS apps
that implement Login with Facebook.
Usage Stories: Once a person
auth’s your app, depending on their privacy settings; many actions on
Facebook can be shared with friends. Similarly, a variety of feed
stories may be published to share with users the popular apps their
friends are using.
Search: When over 10 people
use your app, it is automatically submitted to Facebook's search index.
This allows people to quickly find your app and get back to it.
The App Center
makes it even easier for people to find your app from the Facebook iOS,
Android or web app. From the mobile App Center, people can browse apps
compatible with their device, and if a mobile app requires installation,
they’ll be sent to download it from the App Store or Google Play. To submit your app for inclusion in the App Center, please follow these steps.
Distribute: Send to Mobile
We’ve built a convenient mobile install flow for people browsing
the App Center on their computer. All apps built for iOS, Android, and
the mobile web have a “Send to Mobile” button on their app detail page.
Once people click “Send to Mobile,” they’re logged into your app and we
immediately send a Facebook notification to their mobile device. By
clicking the notification, they’ll be redirected to your mobile web app
or the respective install page in the Apple App Store or Google Play.
Promote
After helping you build and ship your app, we also offer tools
that help measure the impact of your design choices. You can further
boost your app’s reach through our promotional products such as Pages,
ads and sponsored stories.App Insights
Measure how people interact with your app to build the best
possible user experience. App Insights helps you monitor key metrics
that define the usage and performance of your app. This includes a
summary of analytics for your app: users, sharing, and performance. You
can also dive deeper to understand impact of specific features and
performance of different distribution channels that we discussed in the
previous sections. You can see these details in the Insights Dashboard or by clicking the Insights link on the App Dashboard.
Device filtering and Installed users
With device filtering, you can now determine which platform your
mobile users are on – iOS or Android. Further, you can now identify
your user’s iOS device, iPhone or iPad, to improve their app experience.
This enables smarter growth and reengagement channel opportunities such
as prompting a web user on an iPhone to install your native app or
restricting Requests only to users that have your app’s supported
devices. You can now query the set of devices a user has via the Graph API.
If you have multiple apps, you can more effectively connect with
your target audience by identifying which of your users’ friends use
your apps. You can do this by getting the full list of users’ friends
and then intersecting this against your database of installed users for
other apps you have published.
Promote: Grow your Audience
Pages
With promotion, Pages
is where everything starts – every important piece of content comes
from your Page, and this is where you manage your interactions and
provide customer services. Pages are how you connect with people to
reach beyond your fan base and reach more of your fans.
Ads
You can now buy ads in the news feed showcasing your apps
delivered to a variety of mobile devices. On mobile, the average rate of
likes and comments per story impression in news feed is higher than on
web. Receiving likes and comments is critical to get more exposure for a
story in news feed.
Sponsored stories
Get your fans to tell your story and amplify your story through
sponsored stories. When users open Facebook on their mobile devices,
they see status updates and stories from their friends, songs and apps
their friends like, and updates from their favorite brands. People learn
about new things and new apps from these stories in mobile news feed –
either because it is relevant to them or to their friends. Use sponsored
stories to get more people engaged and excited about your app.
Learn more about ads and sponsored stories.
Source:Facebook
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